About
In 2015, only 1 out of every 10 Internet user in rural India was a woman. Tata Trusts and Google came together to address this huge gender gap and introduced a digital literacy program, based on ‘train the trainer’ model. Women from villages are trained on using the Internet and are made equipped with data-enabled devices. These women are known as Internet Saathis and work as trainers, to help other women in their village to get started on their Internet journey and benefit from it. As of April 2019, there are more than 81,500 Internet Saathis who have helped over 28 million women learn about the Internet across 289,000 villages.
Target Group:
Age group – Women’s in India
Interested in digital literacy
Goal
Google: Building a digital India for all – measuring the short to long-term impact of digital literacy education in rural India.
Client Google India
Partner: TATA TRUSTS
Agency: Toaster
